INN Business Intensive 2019

Podcast Your Way to New Audiences and New Revenue

8:30 am - 4:30 pm

September 11, 2019

New Orleans

• Does your newsroom have a podcast, but you need some help figuring out exactly what to do with it? Learn from real-life case studies and hands-on activities in this podcasting workshop with PRX.
• Is launching a podcast the right business strategy for your organization? Learn how to think through audience, monetization and more in this interactive workshop from PRX.
• Are you looking to take your newsroom's audio storytelling to the next level, this day-long workshop with PRX will teach you the hows–and whys–of running a successful podcast.

Whether you're just figuring out what a podcast is or keen on leveling up your podcasting skills and strategies, this immersive day of lectures, discussion and hands-on activities will allow participants to leave the workshop with new skills and practical information they can use to launch and/or reimagine their audio projects. 

Register here

Intended Audience

The training is customizable for organizations who are in early-stage podcast development to those who have been producing podcasts for a while and wonder if they are on the right track. A pre-training assessment will surface attendees’ areas of concern and need for skills development. Additionally, PRX will work with participants to develop a mentorship model where more experienced organizations can share wisdom with and support earlier-stage podcasters. 

Presenters

Kerry Donahue is the Director of Training at PRX and former Director of the Radio Program at the Columbia University Graduate School of Journalism. A former executive producer at WNYC, Kerry was part of the team that launched The Takeaway in 2008 and was the executive producer of Pop & Politics with Farai Chideya. She was an early podcast pioneer in her role as a producer of original content at Audible.com.

Lindsay Abrams is the Training Lead at PRX. She was previously a Google News Lab Fellow and Associate Producer at Matter Ventures, a design thinking accelerator for media startups. She received her Master’s degree in digital-first journalism from NYU. A former staff writer at Salon, her work has also appeared in The Atlantic and The New York Times. 

Register here

This workshop will be designed based on your needs. Registration includes some questions that will help design material for this workshop. Early-bird registration is $59 for members, $79 for non-members and ends August 19. Regular registration is $89, members, $109, non-members. Coffee and lunch will be provided.

Travel Help

Limited travel scholarships are available — up to $200 for one day of travel costs per organization to attend the INN Business Intensive. Reimbursements will be awarded on a first-come, first-served basis